SMA Solar Technology to Cut 350 Jobs Amid Weak Solar Inverters Demand
The company plans to begin implementing job cuts in January 2026
October 6, 2025
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Germany-based solar inverter supplier SMA Solar Technology announced that the company will slash approximately 300 full-time jobs in the country and 50 full-time jobs internationally as it intensifies its restructuring and transformation program amid weak residential demand and intense price pressure in its Home and Business Solutions division.
The company has initiated preliminary discussions with the employee representative bodies regarding the necessary additional job cuts. Official negotiations are scheduled to begin this month and are expected to be concluded by November. SMA plans to begin implementing job cuts in January 2026.
Jürgen Reinert, CEO at SMA Solar Technology, stated that the restructuring will result in additional savings of over €100 million (~$117 million).
While the business with solutions for large-scale power projects is developing very well, and the company has been able to expand its market position, Kaveh Rouhi, CFO at SMA Solar Technology, said the company is experiencing a strong decline in new installations in the residential sector compared to 2024, particularly in its core market, Germany.
According to Rouhi, the goal of the expanded restructuring and transformation is to put the Home and Business Solutions back on a clear path to success and to ensure the company’s overall performance through balanced development of both divisions.
Reinert added that the focus will be on technical expertise in cybersecurity and quality, as well as the ability to develop comprehensive solutions that meet the highest international and national standards, while also adapting to the changing customer needs. At the same time, the company will continue to leverage its international presence to optimize value creation in the production area.
SMA’s sales in the Home and Business Solutions division fell by 48.1% to €116.1 million (~$134.7 million) during the first half of 2025, attributed to weaker demand and intensified competitive pressure.
SMA Solar’s Home Solutions division has been under pressure, contributing to a 9.4% year-over-year decrease in revenue for the first quarter of 2025, extending the downward trend seen in 2024, when the company posted a 19.7% drop.