Porsche is aiming to bring its electric car (Taycan) in India sooner than expected. In an official statement shared with Mercom, Porsche said that it aims to bring Taycan to India by 2020, while presenting it to the world by the end of 2019.
That said, the luxury automobile manufacturer Porsche has been stepping on the gas in order to accelerate its sustainable growth. The sports car giant has not only decided to ditch diesel-powered vehicles for good, but is also investing big (nearly $8 billion by 2022) in e-mobility.
Taycan, that can be roughly translated as “lively young horse” will run on green electricity, encashing on the ultra-fast charging infrastructure spread across Europe. According to a media statement released by Porsche, by 2025, every second new Porsche vehicle could have an electric drive – either hybrid or purely electric. Porsche is also concentrating on optimized internal combustion engines.
Porsche is also letting go off the diesel cars owing to dip in demand. Clarifying the decision to ditch diesel cars, Oliver Blume, chief executive officer of Porsche said in a press statement, “Porsche is not demonizing diesel. It is, and will remain, an important propulsion technology. We as a sports car manufacturer, however, for whom diesel has always played a secondary role, have come to the conclusion that we would like our future to be diesel-free. Naturally we will continue to look after our existing diesel customers with the professionalism they expect.”
“Our aim is to occupy the technological vanguard – we are intensifying our focus on the core of our brand while consistently aligning our company with the mobility of the future,” added Blume.
According to a statement furnished by Porsche, while its diesel share worldwide stood at 12 percent in 2017, the company has not had a diesel vehicle in its portfolio since February of 2018.
The luxury car maker reportedly has its eyes set on India too with the country recently rolling out multiple EV friendly policies. As reported previously by Mercom, the central government recently approved a subsidy corpus of ₹55 billion (~$0.78 billion) to be disbursed under the second phase of Faster Adoption and Manufacturing of (Hybrid and) Electric Vehicles (FAME) program. The FAME II program will be in force for five years.
The government had launched the FAME program with an initial outlay of ₹750 million (~$11.56 million) to provide a major push for the early adoption and creation of a market for both hybrids and EVs. The FAME Program covers all vehicles ― two-wheelers, three-wheelers, four wheelers and buses. The incentives to be provided are based on the type and make of any given vehicle.
In an exhaustive report, Mercom recently analyzed the EV hotspots in the country that are poised to lead India’s EV revolution.